/* ═══ mitHub · ONE PAGE BLUEPRINT (SamCart) ═══
   Headline 5% · Lead 15% · Story 20% · Pitch 20% · Evidence 15% · Offer 15% · Close 20%
   Regla: UN solo call to action por vista, repetido. Nada de links a otros lados en el cuerpo. */
*,*::before,*::after{box-sizing:border-box;margin:0;padding:0}
:root{--ink:#12101a;--cream:#FAF6EF;--cream2:#F3EDE2;--purple:#5B21FF;--green:#00D865;--green-d:#00a04e;--magenta:#8100A2;--orange:#FF8752;--dim:rgba(18,16,26,.62);--dim2:rgba(18,16,26,.42);--line:rgba(18,16,26,.12)}
html{scroll-behavior:smooth}
body{font-family:'Poppins',sans-serif;background:var(--cream);color:var(--ink);-webkit-font-smoothing:antialiased;overflow-x:hidden}
.serif,h1,h2{font-family:'Fraunces',serif;font-variation-settings:'opsz' 144;letter-spacing:-.02em}
a{color:inherit;text-decoration:none}
em{font-style:italic;color:var(--purple)}
.container{max-width:1080px;margin:0 auto;padding:0 28px}
[id]{scroll-margin-top:96px}
::selection{background:var(--green);color:var(--ink)}
.hl{background:linear-gradient(transparent 60%,var(--green) 60%,var(--green) 92%,transparent 92%);-webkit-box-decoration-break:clone;box-decoration-break:clone;padding:0 .06em}

/* botón único */
.cta{display:inline-flex;align-items:center;justify-content:center;gap:12px;padding:20px 34px;border-radius:100px;font-size:17px;font-weight:700;border:none;cursor:pointer;font-family:inherit;background:var(--purple);color:#fff;transition:transform .2s,box-shadow .2s;text-align:center}
.cta:hover{transform:translateY(-2px);box-shadow:0 16px 38px rgba(91,33,255,.35)}
.cta.g{background:var(--green);color:var(--ink)}.cta.g:hover{box-shadow:0 16px 38px rgba(0,216,101,.35)}
.cta-note{display:block;margin-top:12px;font-size:13px;color:var(--dim)}

.blk{padding:96px 0}
.alt{background:var(--cream2)}
.eye{display:inline-block;font-size:12px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--purple);margin-bottom:14px}
.h2{font-size:clamp(30px,4.2vw,50px);line-height:1.08;font-weight:600;max-width:820px}
.p{font-size:18px;line-height:1.7;color:var(--dim);max-width:680px;margin-top:16px}
.p b{color:var(--ink)}
.center{text-align:center}.center .h2,.center .p{margin-left:auto;margin-right:auto}

/* 1 · HEADLINE */
.head{padding:64px 0 90px;text-align:center;position:relative;overflow:hidden}
.head::before,.head::after{content:"";position:absolute;border-radius:50%;filter:blur(90px);z-index:0}
.head::before{width:420px;height:420px;background:var(--green);opacity:.3;top:-140px;right:-100px}
.head::after{width:380px;height:380px;background:var(--purple);opacity:.16;bottom:-170px;left:-140px}
.head .container{position:relative;z-index:1}
.kick{display:inline-block;background:#fff;border:1px solid var(--line);border-radius:100px;padding:8px 18px;font-size:13.5px;font-weight:600}
.head h1{font-size:clamp(40px,6.4vw,80px);line-height:1.03;font-weight:600;margin:24px auto 0;max-width:960px}
.head .p{font-size:clamp(17px,1.8vw,21px);margin:22px auto 34px;max-width:720px}
.chips{display:flex;flex-wrap:wrap;justify-content:center;gap:8px 24px;margin-top:26px;font-size:14px;font-weight:600}
.chips span::before{content:"✓ ";color:var(--green-d)}

/* 2 · LEAD — ¿te suena? */
.qs{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-top:40px}
.q{background:#fff;border:1px solid var(--line);border-radius:26px;padding:28px;font-family:'Fraunces',serif;font-size:21px;line-height:1.35;font-weight:500;position:relative}
.q::before{content:"?";position:absolute;top:-14px;left:24px;width:32px;height:32px;border-radius:50%;background:var(--orange);color:#fff;display:grid;place-items:center;font-family:'Poppins',sans-serif;font-size:16px;font-weight:800}

/* 3 · STORY */
.story{display:grid;grid-template-columns:1.1fr .9fr;gap:40px;align-items:center}
.story .p{max-width:none}
.ba{background:var(--ink);color:var(--cream);border-radius:30px;padding:34px;display:flex;flex-direction:column;gap:18px}
.ba div{display:grid;grid-template-columns:80px 1fr;gap:14px;align-items:start}
.ba b{font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;padding-top:5px}
.ba .b1 b{color:var(--orange)}.ba .b2 b{color:var(--green)}
.ba span{font-size:16px;line-height:1.55}
.ba hr{border:none;border-top:1px solid rgba(250,246,239,.15)}

/* 4 · PITCH */
.bens{display:flex;flex-direction:column;gap:14px;margin-top:40px}
.ben{display:grid;grid-template-columns:56px 1fr;gap:20px;align-items:center;background:#fff;border:1px solid var(--line);border-radius:24px;padding:22px 26px}
.ben i{font-style:normal;width:56px;height:56px;border-radius:18px;display:grid;place-items:center;font-family:'Fraunces',serif;font-size:24px;font-weight:700;background:var(--cream2);color:var(--purple)}
.ben b{display:block;font-size:18px;font-weight:700}
.ben span{font-size:15.5px;color:var(--dim);line-height:1.55}
.ben span strong{color:var(--ink)}

/* 5 · EVIDENCE */
.nums{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-top:40px}
.num{background:#fff;border:1px solid var(--line);border-radius:26px;padding:28px}
.num b{display:block;font-family:'Fraunces',serif;font-size:clamp(40px,4.6vw,58px);font-weight:700;line-height:1;color:var(--purple)}
.num span{display:block;margin-top:10px;font-size:15px;line-height:1.5}
.num a{display:block;margin-top:12px;font-size:12px;color:var(--dim);text-decoration:underline;text-underline-offset:3px}
.faces{display:flex;flex-wrap:wrap;gap:12px;margin-top:22px}
.face{display:flex;align-items:center;gap:12px;background:#fff;border:1px solid var(--line);border-radius:100px;padding:6px 18px 6px 6px}
.face .av{width:46px;height:46px;border-radius:50%;overflow:hidden;display:grid;place-items:center;color:#fff;font-family:'Fraunces',serif;font-weight:700;font-size:19px}
.face .av img{width:100%;height:100%;object-fit:cover}
.face b{display:block;font-size:14.5px}.face small{display:block;font-size:12px;color:var(--dim)}
.src{margin-top:14px;font-size:12px;color:var(--dim2)}

/* 6 · OFFER — explica cada pieza · construye valor · revela el precio */
.steps{display:flex;flex-direction:column;gap:14px;margin-top:40px}
.step{display:grid;grid-template-columns:64px 1fr auto;gap:22px;align-items:center;background:#fff;border:1.5px solid var(--ink);border-radius:26px;padding:24px 28px}
.step i{font-style:normal;font-family:'Fraunces',serif;font-size:44px;font-weight:700;color:var(--purple);line-height:1}
.step b{display:block;font-size:19px;font-weight:700}
.step span{font-size:15.5px;color:var(--dim);line-height:1.55}
.tag{font-size:12px;font-weight:700;border-radius:100px;padding:8px 14px;white-space:nowrap;text-align:center}
.tag.free{background:rgba(0,216,101,.2);color:var(--green-d)}
.tag.paid{background:var(--purple);color:#fff}
.price{margin-top:18px;background:var(--ink);color:var(--cream);border-radius:28px;padding:32px 36px;display:grid;grid-template-columns:1fr auto;gap:10px 30px;align-items:center}
.price small{font-size:12px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:rgba(250,246,239,.6)}
.price strong{display:block;font-family:'Fraunces',serif;font-size:clamp(34px,4.4vw,54px);font-weight:700;color:var(--green);line-height:1.05;margin-top:6px}
.price p{font-size:15px;color:rgba(250,246,239,.72);line-height:1.6;margin-top:8px;max-width:560px}

/* 7 · CLOSE */
.close{background:var(--ink);color:var(--cream);border-radius:40px;padding:60px 56px;display:grid;grid-template-columns:1fr 1fr;gap:46px}
.close h2{font-size:clamp(32px,4vw,48px);line-height:1.06;font-weight:600}
.close h2 em{color:var(--green)}
.close ul{list-style:none;display:flex;flex-direction:column;gap:14px;margin-top:26px}
.close li{position:relative;padding-left:34px;font-size:15.5px;line-height:1.55;color:rgba(250,246,239,.85)}
.close li::before{content:"✓";position:absolute;left:4px;top:0;color:var(--green);font-weight:800;font-size:17px}
.close li b{color:#fff}
.urg{margin-top:22px;border:1px dashed rgba(250,246,239,.3);border-radius:18px;padding:16px 18px;font-size:14.5px;color:rgba(250,246,239,.85)}
.urg b{color:var(--orange)}
.warn{margin-top:18px;font-family:'Fraunces',serif;font-style:italic;font-size:17px;color:rgba(250,246,239,.6)}

/* formulario del CTA */
.form{background:var(--cream);color:var(--ink);border-radius:28px;padding:30px;display:flex;flex-direction:column;gap:14px;align-self:start}
.form h3{font-family:'Fraunces',serif;font-size:26px;font-weight:600}
.form label{display:flex;flex-direction:column;gap:6px;font-size:13px;font-weight:600}
.form input,.form select,.form textarea{font:inherit;font-size:15px;font-weight:400;padding:13px 15px;border-radius:14px;border:1.5px solid var(--line);background:#fff;color:var(--ink);width:100%}
.form textarea{min-height:92px;resize:vertical}
.form input:focus,.form select:focus,.form textarea:focus{outline:none;border-color:var(--purple)}
.form .cta{width:100%;margin-top:6px}
.form .fine{font-size:12px;color:var(--dim);text-align:center}
.done{display:none;flex-direction:column;gap:12px}
.form.sent .fields{display:none}.form.sent .done{display:flex}
.done b{font-family:'Fraunces',serif;font-size:26px}
.done p{font-size:15px;color:var(--dim);line-height:1.6}

footer{padding:46px 0 40px}
.foot{display:flex;justify-content:space-between;align-items:center;gap:18px;flex-wrap:wrap;font-size:13px;color:var(--dim)}
.foot img{height:24px}
.foot div{display:flex;gap:18px;flex-wrap:wrap}

[data-route]{display:none}
body.route-b2b [data-route="b2b"],body.route-b2c [data-route="b2c"]{display:block}

.fu{opacity:0;transform:translateY(20px);transition:opacity .7s,transform .7s}
.fu.in{opacity:1;transform:none}

@media(max-width:900px){.qs,.nums{grid-template-columns:1fr}.story,.close{grid-template-columns:1fr}.close{padding:44px 30px}}
@media(max-width:640px){
  .container{padding:0 16px}.blk{padding:70px 0}.head{padding:40px 0 66px}
  .cta{width:100%;padding:18px 22px;font-size:16px}
  .step{grid-template-columns:44px 1fr;padding:20px}.step i{font-size:34px}.step .tag{grid-column:2;justify-self:start}
  .ben{grid-template-columns:1fr;gap:12px}.price{grid-template-columns:1fr;padding:26px}
  .close{padding:34px 18px;border-radius:28px}.form{padding:22px}
}

/* ══════════ CRAFT: lo que hace que la página se sienta como un hack, no como una plantilla ══════════ */
@property --ang{syntax:'<angle>';initial-value:0deg;inherits:false}
.hero{padding:40px 0 90px;position:relative;overflow:hidden;text-align:center}
.hero::before{content:"";position:absolute;inset:0;background-image:radial-gradient(rgba(18,16,26,.14) 1px,transparent 1.5px);background-size:22px 22px;-webkit-mask-image:radial-gradient(ellipse 78% 70% at 50% 34%,#000 40%,transparent 100%);mask-image:radial-gradient(ellipse 78% 70% at 50% 34%,#000 40%,transparent 100%);pointer-events:none}
.aur{position:absolute;border-radius:50%;z-index:0;pointer-events:none;filter:blur(54px);animation:aur 18s ease-in-out infinite alternate}
.aur.a1{width:340px;height:340px;background:var(--purple);opacity:.12;left:-140px;top:60px}
.aur.a2{width:280px;height:280px;background:var(--green);opacity:.16;right:-100px;top:26%;animation-delay:-6s}
.aur.a3{width:120px;height:120px;background:var(--orange);opacity:.22;right:12%;top:90px;animation-delay:-11s}
@keyframes aur{0%{transform:translate(0,0) scale(1)}50%{transform:translate(46px,-32px) scale(1.18)}100%{transform:translate(-34px,28px) scale(.92)}}
.hero .container{position:relative;z-index:1;display:flex;flex-direction:column;align-items:center;gap:24px}
.pill{display:inline-flex;align-items:center;gap:9px;padding:9px 18px;border-radius:100px;font-size:12px;font-weight:700;letter-spacing:.09em;text-transform:uppercase;border:1.5px solid var(--ink);background:rgba(250,246,239,.7)}
.pill .dot{width:7px;height:7px;border-radius:50%;background:var(--green);animation:pulse 2s infinite}
@keyframes pulse{0%,100%{opacity:1;transform:scale(1)}50%{opacity:.35;transform:scale(1.5)}}
.hero h1{font-size:clamp(40px,6vw,78px);font-weight:600;line-height:1.04;max-width:980px}
.hero h1 em{font-weight:500}
.hero .p{margin:0 auto;font-size:clamp(16.5px,1.6vw,19px);max-width:700px}
.w{display:inline-block;opacity:0;filter:blur(8px);transform:translateY(14px);animation:wrev .7s cubic-bezier(.2,.65,.3,1) forwards;animation-delay:var(--d,0ms)}
@keyframes wrev{to{opacity:1;filter:blur(0);transform:translateY(0)}}

.vid{position:relative;width:100%;max-width:940px;border-radius:32px;overflow:hidden;background:var(--ink);box-shadow:0 30px 80px rgba(18,16,26,.2);aspect-ratio:16/9;margin-top:10px}
.vid video{width:100%;height:100%;object-fit:cover;display:block}

.sel-q{font-family:'Fraunces',serif;font-size:clamp(24px,2.8vw,34px);font-weight:600;margin-top:22px;letter-spacing:-.02em}
.selector{display:grid;grid-template-columns:1fr 1fr;gap:18px;width:100%;max-width:940px}
.sel{position:relative;border-radius:30px;padding:36px 32px;text-align:left;display:flex;flex-direction:column;gap:14px;cursor:pointer;transition:transform .22s,box-shadow .22s;overflow:hidden}
.sel:hover{transform:translateY(-5px)}
.sel .s-tag{font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;opacity:.75}
.sel h3{font-family:'Fraunces',serif;font-size:clamp(26px,2.8vw,36px);font-weight:600;line-height:1.08}
.sel p{font-size:15px;line-height:1.65;opacity:.9}
.sel .s-cta{margin-top:6px;font-weight:700;font-size:15px}
.sel .s-circle{position:absolute;border-radius:50%;pointer-events:none;width:230px;height:230px;right:-70px;bottom:-95px}
.sel-b2c{background:var(--green);color:var(--ink)}.sel-b2c .s-circle{background:var(--ink);opacity:.07}
.sel-b2c:hover{box-shadow:0 22px 60px rgba(0,216,101,.4)}
.sel-b2b{background:var(--purple);color:#fff}.sel-b2b .s-circle{background:#fff;opacity:.14}
.sel-b2b:hover{box-shadow:0 22px 60px rgba(91,33,255,.4)}
body.route-b2b .sel-b2b,body.route-b2c .sel-b2c{outline:3px solid var(--ink);outline-offset:4px}
.sel .s-check{display:none;position:absolute;top:18px;right:18px;width:30px;height:30px;border-radius:50%;background:var(--ink);color:#fff;align-items:center;justify-content:center;font-size:14px;font-weight:800}
body.route-b2b .sel-b2b .s-check,body.route-b2c .sel-b2c .s-check{display:flex}
.note{font-size:13px;color:var(--dim2)}

/* spotlight que sigue el mouse */
.glow{position:relative}
.glow::after{content:"";position:absolute;inset:0;border-radius:inherit;opacity:0;transition:opacity .35s;background:radial-gradient(300px circle at var(--mx,50%) var(--my,50%),var(--glow,rgba(91,33,255,.12)),transparent 65%);pointer-events:none;z-index:1}
.glow:hover::after{opacity:1}
.sel-b2b{--glow:rgba(255,255,255,.18)}.sel-b2c{--glow:rgba(18,16,26,.09)}

/* el CTA único con borde vivo */
.move{position:relative;z-index:0}
.move::before{content:"";position:absolute;inset:-3px;border-radius:100px;background:conic-gradient(from var(--ang),var(--purple),var(--green),var(--orange),var(--magenta),var(--purple));z-index:-1;animation:spinang 3.5s linear infinite;filter:blur(6px);opacity:.8}
@keyframes spinang{to{--ang:360deg}}

/* banda de ruta: el titular de cada lado */
.rhead{padding:90px 0 80px;text-align:center}
.rhead .kick{background:transparent;border:1.5px solid var(--ink)}
.rhead h2{font-size:clamp(34px,5vw,64px);line-height:1.05;font-weight:600;max-width:940px;margin:22px auto 0}
.rhead .p{margin:20px auto 34px}

/* secciones oscuras con grid */
.dark{background:var(--ink);color:var(--cream);position:relative;overflow:hidden;border-radius:48px;margin:0 16px}
.dark::before{content:"";position:absolute;inset:0;background-image:linear-gradient(rgba(255,255,255,.05) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.05) 1px,transparent 1px);background-size:46px 46px;-webkit-mask-image:radial-gradient(ellipse 85% 90% at 50% 20%,#000 25%,transparent 100%);mask-image:radial-gradient(ellipse 85% 90% at 50% 20%,#000 25%,transparent 100%);pointer-events:none}
.dark .container{position:relative;z-index:1}
.dark .eye{color:var(--green)}
.dark .h2 em{color:var(--green)}
.dark .q{background:rgba(250,246,239,.05);border-color:rgba(250,246,239,.14);color:var(--cream);--glow:rgba(0,216,101,.12)}
.dark .p{color:rgba(250,246,239,.7)}

/* la oferta: Claim · Evidencia · Riesgo + comparación */
.offer3{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-top:40px}
.of{background:#fff;border:1.5px solid var(--ink);border-radius:26px;padding:28px 26px;display:flex;flex-direction:column;gap:12px}
.of-lab{font-size:11px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--purple)}
.of p{font-family:'Fraunces',serif;font-size:20px;line-height:1.4;font-weight:500}
.of-g{background:var(--ink);color:var(--cream)}
.of-g .of-lab{color:var(--green)}
.of-g{--glow:rgba(0,216,101,.14)}
.vs{margin-top:22px;background:#fff;border:1px solid var(--line);border-radius:24px;overflow:hidden}
.vs-row{display:grid;grid-template-columns:1fr 1fr 1fr;gap:16px;padding:16px 26px;align-items:center;font-size:15px}
.vs-row+.vs-row{border-top:1px solid var(--line)}
.vs-row b{font-weight:600}
.vs-row span:nth-child(2){color:var(--dim2);text-decoration:line-through;text-decoration-color:rgba(18,16,26,.25)}
.vs-row span:nth-child(3){font-weight:700}
.vs-row span:nth-child(3)::before{content:"✓ ";color:var(--green-d)}
.vs-head{background:var(--ink);color:var(--cream)}
.vs-head span:nth-child(2){color:rgba(250,246,239,.55);text-decoration:none;font-size:12px;font-weight:700;letter-spacing:.08em;text-transform:uppercase}
.vs-head span:nth-child(3)::before{content:""}
.vs-head img{height:24px;display:block}
.brandline{margin-top:34px;text-align:center;font-family:'Fraunces',serif;font-style:italic;font-size:clamp(18px,2.2vw,25px)}
.brandline i{display:inline-block;width:9px;height:9px;border-radius:50%;background:var(--green);margin:0 14px;vertical-align:middle}
.brandline i:nth-of-type(2){background:var(--purple)}

@media(max-width:900px){.offer3{grid-template-columns:1fr}.vs-row{grid-template-columns:1fr 1fr;gap:6px 12px}.vs-row b{grid-column:1/-1}.vs-head span:first-child{display:none}}
@media(max-width:700px){.selector{grid-template-columns:1fr}.sel{padding:28px 24px}.vid{border-radius:20px}.dark{margin:0 8px;border-radius:30px}.rhead{padding:64px 0 56px}.vs-row{padding:14px 18px}}
@media (prefers-reduced-motion:reduce){.aur,.move::before,.w{animation:none}.w{opacity:1;filter:none;transform:none}}

/* cómo funciona el dinero (hero) */
.money3{display:grid;grid-template-columns:repeat(3,1fr);gap:12px;width:100%;max-width:980px;text-align:left}
.m3{background:#fff;border:1px solid var(--line);border-radius:22px;padding:20px 22px;display:flex;flex-direction:column;gap:6px}
.m3 small{font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:var(--purple)}
.m3 b{font-family:'Fraunces',serif;font-size:20px;line-height:1.2;font-weight:600}
.m3 span{font-size:14px;line-height:1.5;color:var(--dim)}
.m3-hot{background:var(--ink);color:var(--cream);border-color:var(--ink);--glow:rgba(0,216,101,.16)}
.m3-hot small{color:var(--green)}.m3-hot span{color:rgba(250,246,239,.72)}
@media(max-width:800px){.money3{grid-template-columns:1fr}}
/* video del header (portada de YouTube, carga al hacer clic) */
.vid-play{position:relative;display:block;width:100%;height:100%;border:0;padding:0;background:var(--ink);cursor:pointer}
.vid-play img{width:100%;height:100%;object-fit:cover;display:block}
.vid-play span{position:absolute;inset:0;margin:auto;width:88px;height:88px;border-radius:50%;background:var(--green);display:grid;place-items:center;transition:transform .2s}
.vid-play span::before{content:"";margin-left:7px;border-left:26px solid var(--ink);border-top:16px solid transparent;border-bottom:16px solid transparent}
.vid-play:hover span{transform:scale(1.08)}
.vid iframe{width:100%;height:100%;border:0;display:block}